Expert Advice

Our collection of articles offers professional design, publishing and marketing tips for small businesses

Create a successful business and website by being yourself. We Make Media shows you how

Thrive by finding your own lane - be the only business that does what you do in the unique way that you do it

Can I use AI to write content instead of paying a professional writer?

I have played with ChatGPT and it’s impressive, but how does it perform in the real world? Could you save money by replacing a human creator with an artificial counterpart?

Visual storytelling: the power of great photography for your small business

We Make Media explains how great photography can lead to an increase in business

Making the most of your marketing budget: tips for small businesses

We Make Media shares some tried and tested advice on how to help maximise your marketing spend

Why measuring your marketing efforts is essential for small business growth

As a small business, your priority should be to build your brand awareness, reach new customers, and ultimately, generate revenue.

How to create a winning content strategy

We Make Media highlights what to consider when creating a winning content strategy for your small business

How to tell your story

Telling your story is important as a small business. Jennie Cooper, Editor at We Make Media shows you how

Why it is important to create website content for your customers (not just google)

Good quality content should be your priority when it comes to website content creation. Find out why

5 warning signs your website is underperforming

If your website is not performing as you need it to, you could be missing out on valuable traffic, leads, and sales


Why relying solely on social media marketing for your business is a bad idea and what to do instead

Social media is a valuable tool to promote your business. However, using only this channel for your marketing is risky

Why is responsive web design important?

First impressions count, and responsive website design is necessary to create a great first impression online. We Make Media explains what it is and how to achieve it

Why is quality writing so important for SEO?

We Make Media looks at how poor writing, spelling and grammar can impact SEO

Why should you focus on local SEO for your small business?

Local SEO has become a hugely important strategy for businesses operating in a defined location. We Make Media explains why, and shows you how to optimise your website for local search

10 things to do before designing a new website

Whether you are investing in a new design or redesigning an existing site, there are a number of elements to consider before parting with your hard-earned money.

Importance of Web Design

Our 14 key web design principles to help you deliver a great user experience

We’ve Changed our Name

We Make Media is the new name for We Make Magazines - we hope you like it!

The Importance of SEO in Website Redesign

We Make Media looks at the role of SEO in redesigning a website

WordPress versus a Bespoke Website: What’s the Better Option?

We discuss the virtues of going ready-made or custom-built

Improve your website with free tools from Google

We Make Media shows you how to improve your website for free

Ten reasons to redesign your website

We Make Media shares its top ten reasons why it might be time to think about a website redesign

Discover 5 Simple Steps for Designing a Small Business Website

A well-designed small business website is one of the most powerful tools that you can have for attracting leads and converting them into customers.

Design a sustainable website – 5 ways to use images efficiently

Jeff Cooper advises on how you can make website design more sustainable with careful use of images

How to choose the best web design company for your needs?

Are you looking for a web design company to create a new website? Our advice to help you make an informed decision when choosing a web design company

A new offer of help from Taste Buds

We are offering a free-of-charge advert in our MarchApril21 issue.

Taste Buds – Response to Covid-19

Taste Buds has got a important role to play in supporting Devon’s food and drink businesses – I hope this will help.

A lucky alliance between bloggers and a magazine

An example of how a printed magazine is diversifying to thrive in online publishing

Saga magazine gets a new look

We Make Media takes a look at the redesign of Saga magazine

Long Shot: producing a magazine in 48 hours

A team of designers, editors and photographers collaborate to publish a magazine in just two days

Judging a book by its cover

How Penguin Books has used design to appeal to new generations of readers for 75 years

The battle continues: Digital vs Print

Sometimes it’s nice to take a break from the online world. Time to switch off, slow down and relax with a printed magazine

This useful guide has been partially funded by the Devon Elevation Fund. (Project name: We Make Media rebrand)

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